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Motion-Design-Video-MODIK-Home

Con Aval Sí

PROJECT MANAGEMENT
  • Jorge Tortosa
ILLUSTRATION
  • Antonio Relaño
ANIMATION
  • Javier Hernández, Alberto Pozo & Jorge Tortosa

Con Aval Sí

This is another example of how to explain by means of a video explainer, a service as abstract as that of the "Mutual Guarantee Societies". The challenge was, to be able to take it to a simple narrative and have all the creative freedom to face the message.

Ideas

An Art Direction with geometrically illustrated elements The creation of characters that perform risky actions on stage. We use one hand as the main character. This hand symbolises the MGS, which helps to promote and realise your ideas.

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Con Aval Sí Video