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Naturgy Xmas 2019


PROJECT MANAGEMENT
  • Jorge Tortosa
ILLUSTRATION
  • Jota Han
CEL ANIMATION
  • Jota Han
MUSIC
  • Clap Music

Christmas for Naturgy

As every year, Naturgy wanted to wish its customers a Merry Christmas. This 2019, it was decided to create an animation made "frame by frame" or "CEL". Based on its corporate illustration and animation manual, we wanted to convey the idea of the campaign: "imagine that what you want is possible".

Sequence shot Animation

Starting from 3 main scenes, it was decided to use a single sequence shot to show them. Through this use of the camera and thanks to the connecting elements between sequences, a 2D animation with a more dynamic rhythm was achieved.

Work process

Example of frame by frame animation

Central shots

Here are the 3 main scenes

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Naturgy Video